Malta Tourist Authority
Destinations

Malta - e-learning platform

The Demands of the Market –
Competent Advice and Cost Efficiency

In recent years, German holidaymakers have become old hands when it comes to booking their holidays. Before they decide, they inform themselves in detail about all the possibilities, and this is placing growing demands on travel agency qualifications.
In order to enthuse a customer for a destination and sell holidays successfully, agents must have detailed knowledge about the destinations and about the particular services offered by the providers.
The low staffing levels of many travel agencies often makes it very difficult for staff to attend seminars. What is required is practical professional training that is independent of time and place.
E-learning (teaching based on computer software and the Internet) is the modern, effective and cost-efficient way to meet the needs of all parties. An e-learning platform offers the provider the possibility to update content and to use participant data for mailings and statistics; it offers agents maximum flexibility in their time and place of training.

Target Group:
Agents and tour operators

Solution:
Design and technical implementation of a round-the-clock e-learning platform with five teaching modules, chat room, forum and knowledge database.
- Clear structure and easy navigation
- Multimedia: mixture of small teaching units with superb pictures, slide shows, language and cookery courses, and quizzes and games to test the learned knowledge
- Teaching units didactically matched to agents’ needs
- Interactivity: knowledge transfer through exchange with other participants and with tourism professionals
- Emotional motivation and affinity: Johnnie Valletti the pleasant virtual guide leads the way

Results:
Request access to "Results"

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